About us

We build tech and products for better advertising.


We have one mission. Build a profitable and sustainable advertising ecosystem for publishers, advertiser, agencies and users.

We are advertising and ad technology veterans worried about the development of the advertising ecosystem.

More complex year after year, with more 3rd parties solving problems created by the previous ones. At C WIRE we are convinced that by partnering with high-quality publishers and owning a great tech stack, we can build a superior advertising products benefiting all market participants.

Pre-Seed fundraising

New Sales Director

Martin Garling joins C WIRE as a Sales Director in Switzerland


Thomas Spiegel joins C WIRE as a CEO & Shareholder

Plan to grow the team to 10 people by end of 2021

Founding C WIRE AG

Integration with 20min and Ringier Advertising websites

Run first campaigns with 12 clients

Grow the team to 6 people


Build and test a proof-of-concept for UBS Nobel Perspectives and Women in Economics.


We’re dedicated to building a tech savvy team

Thomas Spiegel

CEO & Co-Founder

Rui de Freitas

COO & Co-Founder

Yannick Koechlin

CTO & Co-Founder

Chris Morgan

CCO & Co-Founder

Dragan Bajcic

Lead Front-end Engineer

Martin Garling

Sales Director

Svetislav Ćirić

Lead Back End Engineer

Milos Matijasevic

Full-stack engineer

Tsigereda Spiess

Head of Customer Success

Our offices